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Culture Shock of the Day: Vaseline India has launched a “skin-lightening” Facebook app aimed at men, which invites users to “transform your face on Facebook with Vaseline Men.” (AFP)
Le sigh. When will young Indians stop letting Bollywood (actors) take control over their psyche — let alone the color of their skin. These products always bother me. Maybe if they heard that Wale song, “Shades” — maybe that would make a difference. Wishful thinking, I suppose.
As soon as young Americans stop letting Hollywood control their psyches… i.e. never. The funny thing is we want to be more tan. Either way, we’ll all meet in the middle as part of The Great Beige Race.
The grass is always greener on the other side. Skin lightening products sell like crazy in Indonesia too. Anywho, is it just me or does this ad looks weird? The left side of his face doesn’t really look like ‘a healthy lighter skin’, more like he’s in a room with more lights. Or crappy photoshopped. But hear me people: Shahid Kapoor looks damn fine in this ad.
